Tuesday, August 27, 2019

Ramping Up


Ok, we are a month into this project of managing an elite Kenyan runner and it has been a wild ride. First I had to deal with my own emotions and misgivings about the project. Is it real? Can I do this? Should I do this? And what would happen if it failed or if it really worked? I spent the first 2 weeks just trying to get my head around what had just happened.

In addition, I got a lot of responses after my first blog post from friends. Many were excited. Some were curious. A few were very cautious. Everything was very positive. There was also some good cautionary advice that was given too.

Once I had settled into what were are trying to do the next question became, "How are we going to do this?" I have basically no connections in the running world, which I told Job. I personally just sign up and run. This is different.  We would have to make a bunch of cold calls.

So where do we start? Well, before we start targeting races I thought it best to get to know Job. He told me about his race history. He sent picture of his family and his farm.  I heard about his last international race in Jakarta (pictured above with a local) and how that came to be.  As I look at his situation I see that he is a better half-marathoner than a marathoner. Everyone has their specialty. That is his.

For now, we are focusing on that distance. We have targeted Chinese races right out of the gate.  We haven't gotten a lot of response.  Another region that is beginning to invest high dollars in international sports is the middle east. That is where our next push will be. Stay tuned.


No comments:

Post a Comment